Price ________ usually begin when one competitor believes that they can achieve a higher volume through lower price,or they believe that they can exert enough pressure on other competitors' profits to drive them out of business.
A)discounts
B)markdowns
C)war
D)penetration

Question

Quizplus · Accepted Answer

Price wars occur when competitors aggressively lower prices to gain market share or drive others out of business.

Price ________ Usually Begin When One Competitor Believes That They