When a company decides to use auctions as a sales channel,one of the strategic B2B issues is the potential conflict with existing distributors and distribution channels.Therefore,some companies use auctions only to liquidate obsolete,used,refurbished,or damaged products.

Question

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Using auctions as a sales channel can create conflicts with existing distributors and distribution channels, so some companies choose to use auctions only for specific purposes like liquidating obsolete or damaged products.

When a Company Decides to Use Auctions as a Sales