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Identify the Correct Statement About the Decline Phase of the Product

Question 49

Multiple Choice

Identify the correct statement about the decline phase of the product life cycle.


A) Advertising and promotion expenses are usually nearly ratified at this point.
B) Many products go into decline,only to be resurrected in the future as styles come back to old standards.
C) Companies upgrade their product lines in order to cut costs.
D) Companies market to less profitable segments to squeeze as much profit out of the final stage as possible.

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