Unlike in anthropology,where the researchers are concerned about the issue of representation,in the mass media there is still a tendency to represent particular cultural groups as homogeneous.What is the term for this kind of uncritical stereotyping?

Question

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The term for this kind of uncritical stereotyping is essentialism. Essentialism presumes that cultural and social groups have inherent, essential characteristics that define them and set them apart from one another, as opposed to recognizing the diversity and complexity within cultural groups.

Unlike in Anthropology,where the Researchers Are Concerned About the Issue