If you can't afford to invest in foreign facilities,don't have time to even learn the foreign market,but you are willing to give someone else the right to make and market your product for a fee and royalties,your best bet for entering the foreign market is:
A)a foreign management company.
B)joint venturing.
C)foreign licensing.
D)international franchising.

Question

Quizplus · Accepted Answer

Foreign licensing is the best option when a company wants to enter a foreign market without investing in foreign facilities or spending time learning about the market. By granting a foreign company the right to produce and market the product in exchange for a fee and royalties, the original company can expand internationally with lower risk and investment.

If You Can't Afford to Invest in Foreign Facilities,don't Have