Which of the following media account for the greatest portion of advertising expenditures?
A) Internet
B) Radio
C) Television
D) Magazines
Correct Answer:
Verified
Q2: The _ cost of an advertising medium
Q3: _ is any sales presentation that is
Q4: Effective ads are built on:
A)a clear picture
Q5: When Chapters,a small book store,donates a dollar
Q6: Radio has a number of advantages for
Q8: In reality,advertising:
A)is a "luxury expense" to be
Q9: The choice of advertising medium is primarily
Q10: A recent study of top salespeople found
Q11: Tami is developing a promotional campaign for
Q12: Radio:
A)is the one medium that customers spend
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