What drives my customers' buying behavior? Are they receptive to new products or are they among the last to accept them? What values are most important to them? These questions are to identify:
A)psychographic data.
B)geographic data.
C)demographic data.
D)All of the above

Question

Quizplus · Accepted Answer

Psychographic data refers to understanding the attitudes, beliefs, interests, and values of customers, which are essential in driving their buying behavior and product acceptance. Geographic data refers to physical location and demographics data relates to personal characteristics such as age, gender, income, and education. While both geographic and demographic data are important, psychographic data is most critical in answering the questions posed. Therefore, the correct answer is A) psychographic data.

What Drives My Customers' Buying Behavior? Are They Receptive to New