A small business's "aggregation of factors that sets it apart from its competitors" is its:

Question

Quizplus · Accepted Answer

A competitive advantage is exactly what is described in the question - a combination of factors that makes a business stand out from its competitors. A strategic plan is a roadmap of how the business plans to achieve its goals, a vision is a statement of the business's long-term aspirations, and a competitive strategy is a plan of action to gain an advantage over competitors. While all of these terms are important to business success, only "competitive advantage" matches the description provided in the question.

A Small Business's "Aggregation of Factors That Sets It Apart