A study by McKinsey and Company found that high-tech products that come to market on budget but are six months late:
A)experience no significant profit difference over the next five years.
B)earn 3 percent less profit over the next five years.
C)earn 13 percent less profit over the next five years.
D)earn 33 percent less profit over the next five years.

Question

Quizplus · Accepted Answer

High-tech products that are delayed by six months but come to market on budget earn 33 percent less profit over the next five years, according to the McKinsey and Company study.

A Study by McKinsey and Company Found That High-Tech Products