A company's resources and capabilities represent
A)the firm's net working capital and related determinants for measuring operating performance and capabilities.
B)positive trends with relevant cultural factors related to buyers' choices and product modifications.
C)management's source of funding for new strategic initiatives.
D)whether or not the firm has the industry's most efficient value chain.
E)the firm's competitive assets that determine its competitiveness and ability to succeed in the marketplace.

Question

Quizplus · Accepted Answer

Resources and capabilities refer to the firm's assets that determine its competitiveness and ability to succeed in the marketplace by enabling it to create value for its customers. These resources and capabilities can include physical assets like technology and equipment, human resources like skilled labor, knowledge and processes, brand reputation, distribution channels, and organizational structure. Accordingly, the correct option is E.

A Company's Resources and Capabilities Represent