Two years ago,the de Castellane Manufacturing Company included its employees in a profit-sharing plan in which workers receive semi-annual bonuses based on the company's profits.Since this plan was initiated,worker productivity at de Castellane has nearly doubled.This productivity increase is best explained in terms of
A) discrimination.
B) operant conditioning.
C) classical conditioning.
D) spontaneous recovery.

Question

Quizplus · Accepted Answer

The fact that worker productivity increased after the introduction of a profit-sharing plan suggests that workers were being reinforced for their increased productivity. This is an example of operant conditioning, in which behavior is strengthened by reinforcement.

Two Years Ago,the De Castellane Manufacturing Company Included Its Employees