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Which of the Following Is Not a Drawback to the Percentage-Of-Sales

Question 17

Multiple Choice

Which of the following is not a drawback to the percentage-of-sales method of promotional budgeting?


A) Less is spent when sales are low.
B) More is spent when sales are high.
C) There is no accounting for competitive spending.
D) It does not consider your overall strategy.
E) It is affordable based on income.

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