Price should reflect your marketing vision.

Question

Quizplus · Accepted Answer

The pricing strategy is an important part of a company's marketing vision and should be aligned with the overall marketing goals and target audience. The price should not only cover the costs of production but also reflect the value proposition of the product or service and its positioning in the market. Therefore, the price should be carefully set to support the marketing strategy and achieve the desired market share and profitability.

Price Should Reflect Your Marketing Vision