A combination of news covered by the media that boosts sales without having to pay is best described by the term:
A) guerilla marketing
B) entertailing
C) public relations.
D) data mining

Question

Quizplus · Accepted Answer

Public relations is a form of marketing that involves utilizing media coverage to boost sales and promote a brand without having to pay for advertising. This can include press releases, sponsorships, events, and other strategies that generate media attention and positive coverage. It is a cost-effective way to reach a wide audience and increase brand awareness. Guerilla marketing and entertailing are also effective marketing strategies, but they do not necessarily involve leveraging media coverage in the same way that public relations does. Data mining is a process of analyzing large amounts of data to extract useful information and insights, but it is not a marketing strategy in itself.

A Combination of News Covered by the Media That Boosts