Academic Standard, Inc. (ASI)
Academic Standard, Inc. (ASI), sells its products through the Internet. Amanda is one of the biggest buyers of the company's products for her business. Nearly all of the interactions between Amanda's company and ASI have been electronic, saving both time and energy.
Although transaction costs are reasonable, ASI has encountered financial problems with high production costs. Jonathan, a veteran employee of ASI, suggested to senior management that certain aspects of production may need to be handled by other, more efficient companies. Jonathan also suggested that the company might want to create a physical store to possibly increase its visibility and potential profits. He explained many disadvantages of operating solely through the Internet.
-Refer to Academic Standard, Inc. All of the following forces except ___________ are primary environmental forces that ASI needs to be mindful of with regard to the company's use of technology.

Question

Quizplus · Accepted Answer

The primary environmental forces that ASI needs to be mindful of with regard to the company's use of technology include globalization, societal, economic, and legal and political forces. Customer service is not a primary environmental force, but rather an internal factor that ASI can control in order to improve the customer experience.