The services operations approach provides the basis for
A)decisions on what the service organization's core products will be.
B)decisions on what the service organization's supplementary products will be.
C)decisions on what the service organization's service marketing concept will be.
D)decisions related to the creation and delivery of a service organization's products.
E)The service operations concept provides the basis for all of these decisions.

Question

Quizplus · Accepted Answer

The services operations approach provides the basis for decisions related to the creation and delivery of a service organization's products. It focuses on the design, management, and improvement of service delivery processes to ensure efficient and effective operations. While it may inform decisions about core and supplementary products and service marketing concepts, its primary focus is on the operational aspects of service delivery.

The Services Operations Approach Provides the Basis for