You and a friend are thinking of starting a service business.When it came time to think of a name,your friend shrugged her shoulders and commented that it was "No big deal." How would you respond to your friend? Support your opinions.
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Q47: COMPLETION QUESTIONS
Marketing Strategy
Environmental Scanning
Proactive
Defensive
Services Marketing Approach
Service Operations
Q48: Choose a service industry and describe how
Q49: What does it mean when a service
Q50: COMPLETION QUESTIONS
Marketing Strategy
Environmental Scanning
Proactive
Defensive
Services Marketing Approach
Service Operations
Q51: COMPLETION QUESTIONS
Marketing Strategy
Environmental Scanning
Proactive
Defensive
Services Marketing Approach
Service Operations
Q52: What is the difference between a mass
Q53: On her way to work,the owner of
Q54: COMPLETION QUESTIONS
Marketing Strategy
Environmental Scanning
Proactive
Defensive
Services Marketing Approach
Service Operations
Q55: Recently you conducted a seminar on marketing
Q57: COMPLETION QUESTIONS
Marketing Strategy
Environmental Scanning
Proactive
Defensive
Services Marketing Approach
Service Operations
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