A speaker saying "It's the American way" is often an appeal to loyalty.

Name: A speaker saying "It's the American way" is often an appeal to loyalty.
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Claiming that something is "the American way" is a way to appeal to a rhetorical concept of American loyalty and identity. It suggests that whatever is being discussed is in line with traditional American values and beliefs, and therefore should be supported.

A Speaker Saying "It's the American Way" Is Often an Appeal