Which of the following is an important step in planning a direct mail or an email sales message?
A) Formatting the message for readability
B) Developing the main appeal
C) Gaining attention
D) Determining the makeup of the mailing
E) Holding attention in the opening

Question

Quizplus · Accepted Answer

Determining the makeup of the mailing is crucial as it involves identifying the target audience, which is essential for the effectiveness of the sales message.

Which of the Following Is an Important Step in Planning