________ represent(s)the cumulative added value of a company's investment in the marketing of a brand over time.

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Brand equity represents the overall value of a brand based on various factors such as brand loyalty, brand awareness, brand image, perceived quality, and so on. It is the cumulative added value of a company's investment in the marketing of a brand over time. Brand equity is the ability of a brand to generate revenue and profits for the company.

________ Represent(s)the Cumulative Added Value of a Company's Investment in the Marketing