Selling through an Export Management Company (EMC) or an Export Trading Company (ETC) is considered a _____________ involvement approach to
International sales.
A) low
B) middle
C) high
D) backward
E) parallel

Question

Quizplus · Accepted Answer

Selling through an Export Management Company (EMC) or an Export Trading Company (ETC) is considered a low involvement approach to international sales. Both EMCs and ETCs handle many of the tasks involved in selling internationally, including market research, finding buyers, shipping, and handling import/export documentation. As a result, companies that use EMCs or ETCs have relatively low involvement in the day-to-day activities of international sales.

Selling Through an Export Management Company (EMC) or an Export