All of the following are drivers that govern global pricing decisions EXCEPT:
A) company
B) customers
C) controls
D) competition
E) channels

Question

Quizplus · Accepted Answer

The drivers that govern global pricing decisions are company (such as costs and profit goals), customers (such as buying habits and willingness to pay), competition (such as pricing strategies of rivals), channels (such as distribution costs and strategies), and controls (such as regulatory requirements and government policies). Therefore, option C (controls) is not a driver for global pricing decisions.

All of the Following Are Drivers That Govern Global Pricing