Question 1

A _______________ buy-side marketplace attracts many suppliers that flock to the exchange to bid for the business of a major buyer, such as GE or AT&T.

Accepted Answer

A many-to-one buy-side marketplace is designed for major buyers that attract many suppliers to bid for their business. This type of marketplace is characterized by many suppliers competing for the attention of a single buyer. Therefore, the answer is A).

Question 2

A _______________ procurement marketplace unites major buyers who combine their purchasing catalogs to attract more suppliers, and thus more competition and lower prices.

Accepted Answer

A many-to-some procurement marketplace involves multiple buyers who come together to combine their purchasing power, thereby attracting more suppliers due to the larger, consolidated demand. This setup encourages more competition among suppliers, potentially leading to lower prices for the buyers.

Question 3

When companies have both e-commerce virtual business operations and traditional physical business operations, they must decide whether to integrate the two or keep them separate. Office Depot was cited in the text as a company that:

Accepted Answer

Office Depot fully integrated the .com sales channel into their traditional business operations, allowing for a seamless customer experience across both digital and physical storefronts.

Question 4

A _______________ distribution marketplace unites major suppliers who combine their product catalogs to attract a larger audience of buyers.

Accepted Answer

The answer of A _______________ distribution marketplace unites major suppliers...

Question 5

In a B2B e-commerce Web portal configuration, a _______________ collects and tracks bids from buyers and sellers.

Accepted Answer

A market generator server is responsible for generating and managing markets on a B2B e-commerce Web portal. It collects and tracks bids from buyers and sellers, thus making it the best choice for the given scenario. The other options, such as a content manager server and post-trade market history server, have different roles in a B2B e-commerce Web portal configuration.

Question 6

All of the following are key questions for developing an e-commerce channel strategy except:

Accepted Answer

The other options are key questions that need to be considered when developing an e-commerce channel strategy. However, the number of employees assigned to the project is more related to the tactical execution of the strategy rather than the strategy itself.

Question 7

A _______________ auction marketplace can be used by many buyers and sellers, who can create a variety of auctions to dynamically optimize prices.

Accepted Answer

A many-to-many auction marketplace allows for multiple buyers and sellers to create auctions, facilitating dynamic price optimization. This type of marketplace is commonly used in online marketplaces such as eBay or Amazon.

Question 8

Integration of a physical and e-commerce business results in all of the following except:

Accepted Answer

Integration of a physical and e-commerce business typically leads to benefits such as brand establishment, shared information, and purchasing leverage due to combined operations and resources. However, it does not inherently result in a greater focus, as integrating different channels can actually complicate focus due to the need to manage diverse aspects of each channel.

Question 9

The latest e-commerce transaction systems are scaled and customized to allow buyers and sellers to meet in a variety of high-speed trading platforms, such as:

Accepted Answer

All of the choices (Auctions, Catalogs, Exchanges) are correct as they are high-speed trading platforms that are available for buyers and sellers to meet and conduct e-commerce transactions.

Question 10

A _______________ sell-side marketplace hosts one major supplier who dictates product catalog offerings and prices.

Accepted Answer

A one-to-many sell-side marketplace involves a single supplier (the "one") offering products or services to multiple buyers (the "many"), allowing the supplier to dictate the terms, prices, and available offerings.

Question 11

Which of the following companies entered into a joint venture in order to handle the e-commerce side of its business?

Accepted Answer

The answer of Which of the following companies entered into...

Question 12

E-commerce _______________ can provide auction and exchange marketplaces for businesses as well as for individuals.

Accepted Answer

The answer of E-commerce _______________ can provide auction and exchange...

Question 13

Many of the key components of an e-commerce process architecture may also be used in internal, _______________ e-business applications.

Accepted Answer

The answer of Many of the key components of an...

Question 14

E-commerce _______________ must be in place to establish mutual trust and secure access between the parties in an e-commerce transaction.

Accepted Answer

The answer of E-commerce _______________ must be in place to...

Question 15

The concept of _______________ can include intranet access of customer records by sales reps, extranet access of inventory databases by customers and suppliers, and interactive marketing, ordering, and payment processes on the World Wide Web.

Accepted Answer

The answer of The concept of _______________ can include intranet...

Question 16

After considering a broad spectrum of alternatives and benefits trade-offs, Barnes and Noble decided to:

Accepted Answer

The answer of After considering a broad spectrum of alternatives...

Question 17

In a B2B e-commerce Web portal configuration, aggregated product data is retrieved from a _______________ and loaded into a live market server.

Accepted Answer

The correct answer is C) content manager server. In a B2B e-commerce Web portal configuration, aggregated product data is typically retrieved from a content manager server, which is responsible for managing and storing the content that will be displayed on the web portal, including product data.

Question 18

The organization that controls spectrum is the _______________.

Accepted Answer

FCC (Federal Communications Commission) is the organization that controls and regulates spectrum in the United States. The FAA (Federal Aviation Administration) is responsible for regulating and overseeing safety in the aviation industry, the FFA (Free For All) is not a recognized organization, and the CDC (Centers for Disease Control and Prevention) focuses on disease control and prevention.

Question 19

E-commerce portals provide all of the following types of marketplaces except:

Accepted Answer

E-commerce portals provide Catalog, Exchange, and Auction types of marketplaces, but they do not provide Community type of marketplaces.

Question 20

Which of the following statements about how using a B2B e-commerce site impacts the purchasing decisions of a business is false?

Accepted Answer

The answer of Which of the following statements about how...

Quiz 9: E-Commerce Systems