A(n) _______________ strategy is a competitive strategy by which a firm establishes new business linkages with customers, suppliers, competitors, and other companies.
A) growth
B) low cost leadership
C) differentiation
D) alliance

Question

Quizplus · Accepted Answer

An alliance strategy involves forming partnerships and collaborations with other companies to establish new business linkages with customers, suppliers, competitors, and other companies. This strategy can help a firm to gain access to new markets, technologies, and resources. The other options, Growth, low-cost leadership, and differentiation are individual strategies that do not involve partnerships with other companies.

A(n) _______________ Strategy Is a Competitive Strategy by Which a Firm