_____ systems study customer behavior and perceptions to provide business intelligence.
A) CRM
B) Collaborative CRM
C) Operational CRM
D) Analytical CRM
E) Transactional CRM

Question

Quizplus · Accepted Answer

Analytical CRM systems are designed to analyze customer behavior and perceptions to provide business intelligence. They help organizations make better decisions by providing insight into customer preferences, behavior, and trends. The other types of CRM systems (including Operational, Collaborative, and Transactional CRM) are focused more on day-to-day business operations and interactions with customers.

_____ Systems Study Customer Behavior and Perceptions to Provide Business