Scenario: Beanstalk International
Beanstalk International is rapidly growing.The company wants to follow a strategy of adapting its products and marketing in each national market to suit local preferences.Beanstalk is intent on creating value for its customers.
-Beanstalk managers should conduct which of the following to identify company activities that create value for its customers?

Question

Quizplus · Accepted Answer

Value chain analysis helps managers identify activities that create value for customers by examining the various processes involved in delivering a product or service. By understanding which processes create value and which do not, managers can focus on enhancing the former and eliminating or reducing the latter. Mission statement analysis may provide a general sense of the company's goals and values, but does not necessarily help identify specific value-creating activities. Competitive analysis and process and capacity planning are important, but do not directly address the question of value creation for customers.

Scenario: Beanstalk International Beanstalk International Is Rapidly Growing.The Company Wants to Follow a to Follow