Which of the following factors influence the media effects process?
A) Cognitive abilities
B) Sociological factors
C) Motivations
D) All of the above

Question

Quizplus · Accepted Answer

All of the above factors influence the media effects process. Cognitive abilities refer to the audience's ability to process and understand the media they consume. Sociological factors such as gender, race, ethnicity, socioeconomic status, and culture can also shape the interpretation and impact of media messages. Motivations of the audience, such as their reasons for consuming media or their desire to be entertained or informed, can also influence the media effects process.

Which of the Following Factors Influence the Media Effects Process