A __________ strategy involves growth through the acquisition of or investment in new and sometimes different business areas.

Question

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Diversification involves expanding a company's operations by adding new products, services, markets, or geographies that are different from its core business. This can be achieved through acquisition or investment. A diversification strategy is useful when a company’s core business has matured, and there is limited room for growth or profitability. It also allows for spreading risk across different industries or markets.

A __________ Strategy Involves Growth Through the Acquisition of or Investment