A nonprofit will increase the chances of gaining support of a prospective donor if it devotes some time and attention to before moving to solicit a gift.

Question

Quizplus · Accepted Answer

Cultivating a relationship with a prospective donor involves taking the time to get to know their interests, values, and philanthropic priorities. This helps the nonprofit tailor their messaging and proposals to better align with the donor's interests and increases the likelihood of receiving a gift. Establishing a relationship is also important, but cultivating a relationship involves more intentional efforts to build rapport and understand the donor's perspective. Making reference to gifts given by the donor's peers and flattery may not necessarily increase support and could be perceived as insincere.

A Nonprofit Will Increase the Chances of Gaining Support of a Prospective