The CEO of a multinational company finds that profits are gradually decreasing. He realizes that the employees need to be motivated in order to increase productivity and efficiency. The company has several branches in various parts of the world. Which of the following is an appropriate media for the CEO to use?
A) E-mail
B) Videoconference
C) Memo
D) Newsletter
E) Phone

Question

Quizplus · Accepted Answer

In general, you should send difficult and unusual messages through richer media, transmit simple and routine messages through less rich media, and use multiple media for important messages that you want to ensure people attend to and understand.

The CEO of a Multinational Company Finds That Profits Are