Figure 11-2
Blue Vibrance Company sells a product used in many manufacturing processes. The sales activity involves three activity areas:
Activity Area Cost Driver and Rate
Order taking $100 per purchase order
Sales visits $50 per visit
Delivery vehicles $1 per delivery mile
The following customer information is given:

-Refer to Figure 11-2. Which customer is most profitable?

Question

Figure 11-2
Blue Vibrance Company sells a product used in many manufacturing processes. The sales activity involves three activity areas:
Activity Area Cost Driver and Rate
Order taking $100 per purchase order
Sales visits $50 per visit
Delivery vehicles $1 per delivery mile
The following customer information is given:
 
-Refer to Figure 11-2. Which customer is most profitable?

Quizplus · Accepted Answer

AX is the most profitable customer because it has the highest total profit of $100.

Figure 11-2 Blue Vibrance Company Sells a Product Used in Many Manufacturing