"Knowing your customer" means:

Question

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"Knowing your customer" refers to understanding the factors that influence a customer's purchasing decision, such as their needs, preferences, and values. This knowledge can help businesses tailor their products and marketing strategies to better appeal to their target audience. Knowing the names of customers (B) may be useful for personalized marketing, but it is not the main focus of "knowing your customer." Understanding whether something is a fad or a fashion (C) may be part of market analysis, but it is not directly related to understanding customers. The belief in advertising (D) and price fluctuations (E) are also not the central focus of "knowing your customer."

"Knowing Your Customer" Means