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Marketing Study Set 13
Quiz 16: Supply Chain and Channel Management
Path 4
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Question 81
Multiple Choice
A(n) __________ is a 13-digit code retailers can use to track inventory.
Question 82
Multiple Choice
________ power is based on getting a channel member to behave in a certain way because of a contractual agreement.
Question 83
Multiple Choice
After installing a(n) _______ in its JIT system,Chocolate Tree (a retail chocolate store) was able to reduce lead time for merchandise orders.
Question 84
Multiple Choice
With more frequent shipments associated with quick response (QR) systems,a retailer is
Question 85
Multiple Choice
In a retail supply chain,the ________ records the purchase information and electronically sends it to the corporate office.
Question 86
Multiple Choice
While JIT systems have many benefits,they
Question 87
Multiple Choice
The local auto supply store gets merchandise delivered to it by its manufacturers as soon as it has a need,reducing stockouts with minimal inventory.This demonstrates the concept of
Question 88
Multiple Choice
Manufacturers trying to implement a just-in-time delivery system need to start with
Question 89
Multiple Choice
Leona is the logistics manager for the Barnes & Noble bookstore chain.She is weighing the many benefits of the company's JIT system,but will need to consider that just-in-time inventory management systems increase _______ costs.
Question 90
Multiple Choice
The most common type of contractual vertical marketing system is a
Question 91
Multiple Choice
When Cynthia's Boutique receives dresses,they already have price tags and are on hangers.Cynthia's Boutique receives __________ merchandise.
Question 92
Multiple Choice
Shorter lead times allow retailers
Question 93
Multiple Choice
From a retailer's perspective,a(n) _______ is helpful in order to know exactly what will arrive in a particular shipment from a supplier.
Question 94
Multiple Choice
One of the benefits of EDI is that it can reduce lead time,which is
Question 95
Multiple Choice
After installing an electronic data interchange,Carmella's gift shop was able to reduce _______,the amount of time between the recognition that an order needs to be placed and the arrival of the needed merchandise.