A specialty store is considering locating a retail store in a regional shopping mall.Which of the following is NOT a likely benefit associated with a mall location?
A) anchors that attract customers
B) ample parking
C) unified image of mall
D) ability to target different demographics groups
E) inexpensive leases

Question

Quizplus · Accepted Answer

Inexpensive leases are not a likely benefit associated with a mall location as rental costs in malls tend to be higher due to the prime location and high foot traffic.

A Specialty Store Is Considering Locating a Retail Store in a Regional