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When the Manufacturer of Pine-Sol Cleaning Liquid Introduced an Orange-Scented

Question 40

Multiple Choice

When the manufacturer of Pine-Sol cleaning liquid introduced an orange-scented cleaner,the product was:


A) not considered new,because the product was not discontinuous
B) not accepted well in the market until a personal selling campaign was launched
C) easily sold to many foreign countries using the same,popular Tic Tac brand name
D) an example of inventing a product and then trying to create a need
E) a new product because it was an improvement or revision of an existing product

Correct Answer:

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