_____ permit the analyst to relate the responses to one question to the response to one or more other questions when assessing marketing research data.
A) Standard deviation measures
B) Scales responses
C) One-way frequency counts
D) Cross-tabulations
E) Correlation analyses

Question

Quizplus · Accepted Answer

Cross-tabulations allow for the comparison of responses to different questions, making it easier to identify patterns and relationships within the data. The other options listed do not necessarily facilitate this type of analysis.

_____ Permit the Analyst to Relate the Responses to One