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Recently,the $9

Question 13

Multiple Choice

Recently,the $9.5 billion-a-year U.S.ready-to-eat (RTE) cereal market has had flat or slightly declining sales.All of the following factors have contributed to the decline in the consumption of RTE cereals by Americans EXCEPT:


A) eating breakfast at fast-food restaurants.
B) encountering higher shelf prices because of rising grain prices.
C) munching breakfast bars.
D) following low-carbohydrate diets.
E) introducing a new category-liquid breakfast drinks from Kellogg's and Carnation.

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