Synergy analysis incorporates two business analysis tools, which are __________ and the market-product grid framework.

Question

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Synergy analysis is often used in diversification analysis, which involves identifying opportunities to enter new markets with new products, or to develop new products for existing markets. The market-product grid framework is also commonly used in diversification analysis, as it helps companies identify which products or services are most attractive to which markets. Therefore, both of these tools are important for conducting synergy analysis.

Synergy Analysis Incorporates Two Business Analysis Tools, Which Are __________