According to Ian Wolfman,"Brands that thrive will be those,like Pizza Hut,that can efficiently build sustainable relationships with people-relationships that have both high __________ and high __________."
A)trust;transactions
B)levels of communication;brand awareness
C)customer loyalty;consumer expectations
D)customer interaction;product awareness
E)customer value;mutual respect

Question

Quizplus · Accepted Answer

The statement mentions the importance of building sustainable relationships with people, highlighting the need for both trust and transactions. Therefore, the best choice is A, which mentions high levels of trust and transactions as the two key components of sustainable relationships.

According to Ian Wolfman,"Brands That Thrive Will Be Those,like Pizza