At which stage in the product life cycle are discounts and coupons offered to both consumers and intermediaries to maintain loyal buyers?

Question

Quizplus · Accepted Answer

Discounts and coupons are often offered in the maturity stage of the product life cycle to maintain loyal buyers and keep sales from declining. This stage is characterized by a stable market and high competition, so companies use these promotions to encourage repeat purchases and differentiate themselves from competitors.

At Which Stage in the Product Life Cycle Are Discounts