Which of the following statements would most likely be spoken during Step 2 of the price-setting process?
A)"It's important to offer discounts to seniors."
B)"We have to try to achieve an 8% profit share."
C)"The starting price should be $4.99 and we can raise the price again in six months."
D)"But,if we increase the price even by one dollar,how many customers will we lose?"
E)"We should probably price the extra large version somewhere between $600 and $650."

Question

Quizplus · Accepted Answer

Step 2 of the price-setting process involves analyzing the demand for the product and evaluating the prices of competitors. A statement that addresses the potential impact of price increase on customer behavior would be more relevant in this step. Option D is the only statement that shows concern for the potential loss of customers due to a price increase, making it the best choice for Step 2.

Which of the Following Statements Would Most Likely Be Spoken