Procter & Gamble,however,has a large __________ that includes product groupings such as beauty and grooming (Crest toothpaste and Gillette razors)and household care (Downy fabric softener,Tide detergent),and Pampers diapers.
A)marketing mix.
B)product class.
C)product items.
D)product lines.
E)product mix.

Question

Quizplus · Accepted Answer

A product mix refers to the entire range of products that a company offers, and Procter & Gamble has a large variety of products across different categories such as beauty and grooming, household care, and baby care. Therefore, E is the best choice.

Procter & Gamble,however,has a Large __________ That Includes Product Groupings