According to Figure 7-5 above,point "A" would most likely represent what option for entering the global marketplace?
A)joint venture
B)licensing
C)exporting
D)direct investment
E)franchise

Question

Quizplus · Accepted Answer

Point A on the graph represents the lowest level of involvement in the global marketplace, which would be exporting. This involves selling products or services in foreign markets without having a physical presence in those markets. Joint ventures, licensing, direct investment, and franchise all involve a higher level of involvement and investment in the foreign market.

According to Figure 7-5 Above,point "A" Would Most Likely Represent