Business marketing refers to
A) the marketing of goods to companies,governments,or ultimate consumers for use in the creation of goods and services.
B) the marketing of products and services to not-for-profit organizations at a reduced fee or nominal cost for use in the creation of goods and services that they can produce and market to others.
C) the marketing of goods and services to companies,governments,or not-for-profit organizations for use in the creation of goods and services that they can produce and market to others.
D) the marketing of services in the area of intellectual property such as legal,financial,or creative consulting.
E) the marketing of an idea to create interest or generate goodwill,not just for an individual brand but also for an entire industry or product class.
Correct Answer:
Verified
Q13: The marketing of goods and services to
Q15: Organizational buyers refer to
A)manufacturers,wholesalers,retailers,and government agencies that
Q16: A business market is also referred to
Q17: Mining companies,farms,financial services,and fisheries are all examples
Q19: Which of the following represents an organizational
Q20: An industrial firm
A) is one that is
Q20: Organizational buyers include manufacturers,wholesalers,retailers,and government agencies that
A)purchase
Q21: Graham-Field Health Products makes hospital beds and
Q22: In terms of organizational buyers,Amazon.com,Lands' End,and JCPenney
Q23: Apex Therapeutic buys medical supplies and services
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