Supplier development refers to
A)the deliberate effort by suppliers to build relationships that shape buyers' products,services,and capabilities to fit both the buyer's and seller's needs,as well as the needs of ultimate consumers.
B)the deliberate effort by organizational buyers to build relationships that shape suppliers' products,services,and capabilities to fit a buyer's needs and those of its customers.
C)the practice of dividing up large orders among several suppliers rather than a single one to avoid possible manufacturing delays due to bad weather,plant mishaps,union issues,etc.
D)the practice of establishing a close relationship with one supplier rather than many to insure loyalty and preferential treatment when filling exceptionally large orders.
E)the shift of a firm from that of supplier to one of manufacturer when repeated experience with a product and excellent buyer/seller relationships make the shift both more feasible and profitable.

Question

Quizplus · Accepted Answer

Supplier development refers to the intentional effort made by organizational buyers to improve the capabilities, offerings, and services of their suppliers so that they align more effectively with the needs of both the buyer and the buyer's customers. This collaboration helps to improve the quality of goods and services purchased, improves the overall relationship between the supplier and buyer, and often leads to long-term success for both parties. Choice A is more closely aligned with the concept of co-creation, in which both the buyer and supplier work together to design new products or modify existing ones. Choices C, D, and E do not accurately describe supplier development.

Supplier Development Refers to