Consider the Coke-Pepsi photo above.An employee of Coca-Cola attempted to share its marketing plan with an employee of Pepsi for a modest price.What should the Pepsi employee do?
A)Buy the marketing plan if assured there would be no legal or ethical repercussions.
B)Ignore the offer to buy the marketing plan and hope the ethical dilemma will go away.
C)Immediately contact Coca-Cola to advise them of the plot to sell the marketing plan.
D)Immediately report the offer to the Better Business Bureau.
E)Advise the Coca-Cola employee that it would be ethical to accept the plan if it was offered for free.

Question

Quizplus · Accepted Answer

Accepting the offer to purchase a competitor's marketing plan would be unethical and potentially illegal. It is important to uphold ethical business practices and protect both companies' interests. The Pepsi employee should immediately contact Coca-Cola to report the situation and avoid any potential legal or ethical repercussions.

Consider the Coke-Pepsi Photo Above