__________ helps communicate the company's unique points of difference of its products to prospective customers in a simple,clear way.
A)positioning strategy
B)market-product grid strategy
C)competition analysis
D)implementation strategy
E)situational analysis

Question

Quizplus · Accepted Answer

Positioning strategy involves clearly defining and communicating the unique value proposition of a product or service to customers in a way that distinguishes it from competitors. It aims to position the product in the mind of the consumer as a solution to their specific problem or need, and helps to create a brand image that is memorable and differentiated from the competition.

__________ Helps Communicate the Company's Unique Points of Difference of Its