The sales plan is the marketing plan; it's just written in the language of sales.
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Q50: By giving the sales force direction, we
Q51: The key to translating marketing plans into
Q52: When a customer is profiled based on
Q53: Detailed tactical plans for each sales strategy
Q54: Development of clear value propositions by customer
Q56: When marketing and sales are not aligned,
Q57: Marketing has a short-term focus, while sales
Q58: One of the roles of sales is
Q59: In a sales plan the section that
Q60: The purpose of a sales force is
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