Strong, differentiated brands command
A) price premiums.
B) large advertising budgets.
C) national distribution.
D) a strong sales force.
E) an emphasis on product development.

Question

Quizplus · Accepted Answer

Strong, differentiated brands are able to command price premiums due to their unique positioning in the market and perceived value by consumers. This allows companies to charge higher prices than competitors and still remain profitable.

Strong, Differentiated Brands Command