Which of the following terms is used to describe the actors and forces outside marketing that affect marketing management's ability to build and maintain successful relationships with target customers?
the marketing environment
strategic planning
target markets
the marketing mix
strategic mix
Correct Answer:
Verified
Q1: Members of which type of market buy
Q2: You are directed to study the actors
Q4: According to the authors, which of the
Q5: Workers, managers, and members of the board
Q6: According to our conceptualization of marketing intermediaries,
Q7: Which type of market buys goods and
Q8: Which of the following factors is not
Q9: All of the groups within a company
Q10: The collection of larger societal forces affecting
Q11: The marketing environment is composed of _.
the
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